01 · The first three seconds.
Above-the-fold positioning. Can a stranger work out who you are, who you are for, and what you do in three seconds without scrolling? If not, that is the only thing that matters until it is fixed.
Drop your URL. We send back a written 10-point audit of your homepage within 48 working hours. Conversion, structure, technical SEO, accessibility, and AI search readiness. No pitch deck, no upsell. Just the moves a competent studio would make first.
Above-the-fold positioning. Can a stranger work out who you are, who you are for, and what you do in three seconds without scrolling? If not, that is the only thing that matters until it is fixed.
Specific or generic? Does it pass the "anyone could say this" test? We rewrite it if it fails. You can use the rewrite or not.
Is it visible without scrolling? Does the language match how the buyer thinks? Is there friction between click and conversion?
Logos, reviews, certifications, case studies, named clients. Most homepages are credentials-light in the wrong places. We flag where to add proof and where to remove decoration.
Meta titles, descriptions, OpenGraph, schema markup, sitemap, robots, hreflang, canonical tags. The boring stuff that takes a day to fix and pays for years.
LCP, INP, CLS. Time to first contentful paint on a real 4G phone. Image weight, third-party JavaScript, render-blocking CSS. Specific files, specific fixes.
Will ChatGPT, Perplexity, and Claude cite this page when asked your category question? FAQ schema, Article schema, answer-first content structure. The new SEO.
Tap targets, scroll-jacking, sticky-element collisions, form field sizing, viewport overflow. Tested on a real phone, not just DevTools.
Contrast ratios, focus states, alt text, semantic structure, keyboard navigation. Not for compliance theatre. Because half your users actually need it.
Of everything above, the single highest-leverage fix for your business this quarter. Named, scoped, ready to action.